Case Studies

See our results and how we achieved them – our conversion optimization case studies are very transparent and leave nothing out of the picture.

Is Your Website Leaking? How Adding One Element to a Blog’s Sidebar Achieved a 82.14% Lift in Conversions

By |July 1st, 2014|

If you’re getting plenty of traffic but still not seeing sales, it usually means that your offer is not enticing enough to your visitors, or you’re getting the wrong type of traffic. But don’t be […]

Software: 100.4% Lift in Lead Conversion Rate

By |November 12th, 2013|

SecureView is an advanced mobile forensics tool used by government agencies world-wide such as the FBI, Secret Service, and police departments all around. They came to us with the goal of increasing the lead conversion rate.

Education: 24.8% Lift in Course Browses by Increasing Credibility

By |September 16th, 2013|

With over 114,000 students, Social Media Marketing University is the largest educator online when it comes to social media marketing. Seeing as their ultimate vision is to educate as many people as possible in about how to market through social media, we partnered up so that we can help them accomplish that goal and maximize the amount of students enrolled. We recently ran a test for SMMU that resulted in a 22% lift in course browses and our goal with this test was to lift it even more.

Weight Loss: How a Simple Call-to-Action Test Boosted Conversions by 33%

By |September 12th, 2013|

Primalite Nutrients provides high-quality Garcinia Cambogia to people who would like to lose weight. Garcinia Cambogia has been shown to be very effective at reducing weight and has gained lots of buzz ever since Dr. Oz featured the supplement on his show.

Primalite uses a 3-step funnel to convert customers, which looks something like this:

Article Page -> Landing Page -> Checkout Page

The article page is essentially an article located on a separate domain that reviews Primalite's effectiveness and then links users to the landing page. The goal is to generate 3rd-party credibility for their product, and increase the motivation of the visitor before sending them to the landing page.

Education: 22% Lift in Course Browses for Social Media Marketing University

By |August 19th, 2013|

With over 114,000 students, Social Media Marketing University is the largest educator online when it comes to social media marketing. Seeing as their ultimate vision is to educate as many people as possible in about how to market through social media, we partnered up so that we can help them accomplish that goal and maximize the amount of students enrolled.

Retail: 43.54% Increase in Revenue-per-Visitor for Morninghead

By |August 12th, 2013|

Morninghead is an awesome kickstarter-funded startup which created a product that eliminates bedhead without needing to put your head under the sink or shower. We enjoy working with clients who have unique products such as Morninghead due to the fact that it gives us a great exclusivity factor to work with when crafting value propositions.

Health: 72.8% Lift in Conversion for New Life Brands

By |August 5th, 2013|

New Life Brands is a great client of ours who provides a range of nutritional products. For this case study, we'll be discussing a test we performed for their "Pure Garcinia Cambogia Extract" product. They came to us looking for an increase conversion rate for the sake of their affiliates. This case study details one of the experiments we ran for them which resulted in a 72.8% increase in sales!